San Francisco DAMA Newsletter

Data Management Association, Inc.
San Francisco Bay Area Chapter
268 Bush Street, Suite 2523
San Francisco, CA 94104

April 2004 Newsletter

[directions] [ presentation]  [ notices]  [ resource corner] [ schedule] 
(click here to download MS Word version of the newsletter)

DAMA Board

Dan Weller
APL, Limited
(510) 272-8126

Satwant Bal
Pacific Bell
(925) 867-6498

Francois Cartier
(650) 588-2470


Lynn Johnston
Pacific Bell
(925) 823-9572

Sheila Goodson
Wells Fargo Bank
(925) 686-7148

Wendy Wood
Pacific Bell
(925) 823-8042



Wednesday, April 7, 2004 at:

1111 Broadway
Oakland, CA


8:30 9:00 Continental Breakfast

9:00 9:15 Welcoming Remarks, Dan Weller

9:15 10:15 IRM Roundtable continued

10:15 10:30 Break

10:30 11:45 Continued Presentation

11:40 12:00 Questions and Wrap-up

12:00 Lunch Restaurant to be announced at the meeting



"They are able because they think they are able.

- Virgil

Information Resource Management: Setting Standards for Excellence



Directions to this month's meeting:

APL Limited
1111 Broadway, Training Rooms 2 & 3 (1st Floor)
Oakland, CA

APL is on the corner of 11th Street and Broadway in downtown Oakland

  • BART :

Exit 12th Street/Oakland City Center Station

  • From Highway 24 (proceeding westbound)

Continue on 24 until it becomes Highway 980. Exit at 12 th St. exit and turn left on 11 th St. Go over freeway, proceed 4 blocks to 11 th and Broadway.

  • From 880 (proceeding northbound) :

Exit at Broadway in Oakland. At bottom of exit, turn right onto Broadway and go about 6 blocks to 11 th and Broadway.

  • From Bay Bridge (proceeding eastbound)

Take Highway 580, the middle choice, and take the Highway 980 exit. Exit from 980 at the 12 th St. exit and turn left onto 11 th St. Go over the freeway, proceed 4 blocks to 11 th and Broadway

  • From Highway 80 (proceeding southbound, or what they call westbound)

As you approach the Bay Bridge, take Highway 580 eastbound, the left choice, and take the Highway 980 exit. Exit from 980 at the 12 th St. exit and turn left onto 11 th St. Go over the freeway, proceed 4 blocks to 11 th and Broadway

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IRM Roundtable



San Francisco DAMA Members,

Kimball University is coming to San Jose, April 13th through 16th. We want you to be aware of the local opportunity.

Instructors: Ralph Kimball and Margy Ross, co-authors of “Data Warehouse Toolkit:” & “Data Warehouse Lifecycle Toolkit”.

What: Kimball University – Dimensional Data Modeling in Depth
In this class you will learn classic dimensional modeling from beginning to advanced issues. Following the tradition of the Data Warehouse Toolkit, all the techniques in this class will be motivated by specific industry situations Information is available at

When: April 13 - 16

Where: Hilton San Jose Towers



Program Director Opening

The SF DAMA Board still has an opening for the Program Director position. The duties of this position include:
· Arrange speakers for monthly meetings
· Prepare and send invitation and thank-you notes to speakers for monthly meetings
· Take the speakers to lunch after monthly meetings
· Provide input about speaker topics and backgrounds to Communications Director
· Introduce speakers at monthly meetings
· Provide list of planned speakers for 2-4 months in advance
· Solicit membership for ideas on meeting agendas and speakers
This is a very important and interesting job. If you feel that the job is too time-consuming, you can partner with another person and share the duties. This is what we did last year. Please contact me if you are even slightly interested. We will not let you fail.

DAMA International Symposium

The 2004 DAMAi Symposium will be in Los Angeles the first week of May. I highly encourage attendance at this event. This is the biggest and most comprehensive conference dedicated to our profession. The things that you learn from the classes, presentations, and from networking are invaluable. I quite often refer to the conference proceedings when researching data-related topics.

I will be attending the semiannual Presidents Council meeting at the symposium. This is a meeting of all of the chapter presidents where we share topics of common interest. This year the focus will be on the new DAMA International Membership database and on the evolution of DAMAi from a “chapter-centric” to a “member-centric” organization.


- Business Intelligence Tutorial by IBM - This tutorial provides an end-to-end guide for typical business intelligence tasks. It has two main sections: data warehousing and multidimensional data analysis.

- DM Review magazine -

- DAMA International -

- Data Administration Newsletter -

- Data Modeling -

- Data Warehousing -

- General data administration discussion group that have over 500 members. There are hundreds of topics available for browsing or you can start your own thread. -

- Modeling tool specific discussion groups along with a generic data modeling discussion area. -

- Real-World Decision Support (TWDS) Newsletter --

- Ron Ross' Business Rules Journal - -


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2004 SF DAMA Meetings Schedule
All meetings start at 8:30 a.m. and are at the following location unless otherwise noted.)


Topic / Location

May 5

Subject to be announced. Location: TBD



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