San Francisco DAMA Newsletter

Data Management Association, Inc.
San Francisco Bay Area Chapter
268 Bush Street, Suite 2523
San Francisco, CA 94104

October 2004 Newsletter

[directions] [ presentation]  [ notices]  [ resource corner] [ schedule] 

DAMA Board

Dan Weller
APL, Limited
(510) 272-8126

Satwant Bal
Pacific Bell
(925) 867-6498

Francois Cartier
(650) 588-2470


Lynn Johnston
Pacific Bell
(925) 823-9572

Sheila Goodson
Wells Fargo Bank
(925) 686-7148

Thomas J. Gaffney

Wendy Wood
Pacific Bell
(925) 823-8042

October 2004 MEETING

Wednesday, October 6, 2004 at:

370 Third Street, EMBARC Room
San Francisco, CA


8:30 9:00

Continental Breakfast

9:00 9:15

Welcoming Remarks

9:15 10:15

Chris Date, Abstract: Foundation Matters

10:15 10:30


10:30 11:45

Continued Presentation

11:40 12:00

Questions and Wrap-up

12:00 Lunch

Restaurant (to be announced at the meeting)

Price for this presentation:    
  Members $10
  NonMembers $20

"They are able because they think they are able.

- Virgil

Information Resource Management: Setting Standards for Excellence



Directions to this month's meeting:

370 Third Street, EMBARC Room
San Francisco, CA

From the East Bay:
Take the Harrison St exit on the left toward Embarcadero, Turn left onto Harrison St.,
Turn right onto 3rd St.

From the Peninsula:
Take I-80 E towards Bay Bridge/Oakland/Seventh St/US-101N, Merge onto I-80E, Take the Fourth St exit towards Embarcadero, Merge onto Bryant St, Turn left onto 3rd St.

Exit the Montgomery BART station. SBC is three blocks south of Market


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Abstract: Foundation Matters

Mr. Date will be sharing some of the results of his 30+ years of experience and research in the field. He intends to awaken interest in the importance of the relational model. Many of the ideas he will be sharing are directly related to "The Third Manifesto." He will highlight the importance of the relational model over SQL for designing "object/relational" DMBSs. Logical database design and business rules will be discussed. Concerning type inheritance, if you've ever wanted the answer to " Is a circle an ellipse?", you won't want to miss this presentation. You will also want to hear more about the new "sixth" normal form and a "proposed temporal database design methodology."

Chris Date
C. J. Date is an independent author, lecturer, researcher, and consultant, specializing in relational database technology (a field he helped pioneer). Before leaving IBM in 1983, he was involved in technical planning and design for the IBM products SQL/DS and DB2. His book An Introduction to Database Systems, currently in its 8th edition, is the standard text on the subject; it has sold well over 700,000 copies not counting translations and is used by several hundred colleges and universities worldwide. He is also the author of many other books on database management, including in particular Foundation for Future Database Systems: The Third Manifest (2nd edition 2000, with Hugh Darwen) and Temporal Data and the Relational Model (2003, with Hugh Darwen and Nikos A. Lorentzos).



We expected your annual SF DAMA renewal invoices to be emailed to all individual members and our corporate contact in early August. However, they should be on their way in the next week or so. We are excited that this year you will have the option of using PayPal for the payment as well as our usual acceptance of checks and paper credit card payments. The use of PayPal will greatly enhance our collection and record-keeping processes, as well as making it easier for you to pay. The fees are unchanged from last year: $65 for individuals and $200 for corporate memberships.

We are in fairly good shape right now with speakers for Oct, and Dec already lined up. We need someone for our November speaker and then monthly speakers for Feb through Nov 2005. So, the job is fairly easy to start, then it gets more demanding once we get into next year.

Some things to consider if you are interested in becoming the SFDAMA Program Director.

  • Do you have any ideas on they general types of programs you would like to create?
  • Do you prefer member speakers versus vendor presentations?
  • How about a vendor fair, or tool bake-off ?
  • Should be have a theme for a series of meetings or should be just pick whomever we can line up?
  • Are you able to attend most of the meetings?
  • Are you comfortable introducing the speaker and maybe leading a door prize drawing at the end of the meeting?
  • Can you stay for lunch? (We normally buy lunch for the speaker, but the cost of your lunch is not included.

There are several benefits associated with the position:

  • You will get to work with a great bunch of fellow board members.
  • You get a free dinner at each board meeting (normally in downtown Oakland, every 3 months).
  • You get free admission to our DAMA Day.


- Business Intelligence Tutorial by IBM - This tutorial provides an end-to-end guide for typical business intelligence tasks. It has two main sections: data warehousing and multidimensional data analysis.

- DM Review magazine -

- DAMA International -

- Data Administration Newsletter -

- Data Modeling -

- Data Warehousing -

- General data administration discussion group that have over 500 members. There are hundreds of topics available for browsing or you can start your own thread. -

- Modeling tool specific discussion groups along with a generic data modeling discussion area. -

- Real-World Decision Support (TWDS) Newsletter --

- Ron Ross' Business Rules Journal - -


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2004 SF DAMA Meetings Schedule
All meetings start at 8:30 a.m. and are at the following location unless otherwise noted.)


Topic / Location

November 3, 2004

December 1, 2004

speaker tbd (location SBC)



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