San Francisco DAMA Newsletter
Data Management Association, Inc.
San Francisco Bay Area Chapter
268 Bush Street, Suite 2523
San Francisco, CA 94104
http://www.sfdama.org


November 2005 Newsletter
[directions] [presentation] [notices] [resource corner] [schedule]
DAMA Board

PRESIDENT
Wendy Wood
Pacific Bell
(925) 823-8042
president@sfdama.org


MEMBERSHIP DIRECTOR
Gayathri Raman
(650) 303-3186
membership@sfdama.org


TREASURER
Francois Cartier
eModelers
(650) 588-2470
treasurer@sfdama.org


PROGRAM DIRECTOR
Mehmet Orun
Genentech
(650) 225-5221
programs@sfdama.org


RESOURCE DIRECTOR
Lynn Johnston
Pacific Bell
(925) 823-9572
resources@sfdama.org


COMMUNICATIONS DIRECTOR
and WEBMASTER
Thomas Gaffney
State Compensation Insurance Fund
(415) 581-4495
communications@sfdama.org


DAMA DAY DIRECTOR
TBD
damaday@sfdama.org



NOVEMBER 2005 MEETING
Wednesday, November 2, 2005 at:

APL, Limited

1111 Broadway, Training Rooms 2 & 3 (1st Floor)
Oakland, CA

AGENDA

 8:30 - 9:00
 Continental Breakfast

 9:00 - 9:15
 Welcoming Remarks

 9:15 - 10:15
  The Crucial Role of Information Integration in
  Master Data Management

  IBM Software Group, IBM, Inc.

 10:15 - 10:30
 Break

 10:30 - 11:45
 Continued Presentation

 11:45 - 12:00
 Questions and Wrap-Up

 12:00 - Lunch
 Restaurant (to be announced at the meeting)


"They are able because they think they are able."
-Virgil
Information Resource Management: Setting Standards for Excellence


DIRECTIONS


Directions To This Month's Meeting:

APL, Limited
1111 Broadway, Training Rooms 2 & 3 (1st Floor)
Oakland, CA

Directions from the East Bay from Highway 24 (proceeding westbound):
  • Continue on 24 until it becomes Highway 980.
  • Exit from 980 at the 12th St. Exit.
  • Turn left onto 11th St. and go over the freeway.
  • Proceed 4 blocks to 11th and Broadway.
Directions from the East Bay from 880 (proceeding northbound):
  • Exit at Broadway in Oakland.
  • At bottom of exit, turn right onto Broadway.
  • Go about 6 blocks to 11th and Broadway.
Directions From Bay Bridge (proceeding eastbound):
  • Take Highway 580, the middle choice.
  • Take Highway 980 Exit.
  • Exit from 980 at the 12th St. Exit.
  • Turn left onto 11th St. and go over the freeway.
  • Proceed 4 blocks to 11th and Broadway.
From Highway 80 (proceeding southbound, or what they call westbound):
  • As you approach the Bay Bridge, take Highway 580 eastbound, the left choice.
  • Take Highway 980 Exit.
  • Exit from 980 at the 12th St. Exit.
  • Turn left onto 11th St. and go over the freeway.
  • Proceed 4 blocks to 11th and Broadway.
BART :
  • Exit 12th Street/Oakland City Center Station

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PRESENTATION

The Crucial Role of Information Integration in Master Data Management


Recommended For: Architects, IT Analysts, IT Leads for Enterprise Initiatives, CRM Owners

Presentation Abstract:

The creation and transmission of "master data" - the facts describing core business entities such as customers, locations, and products - continues to grow exponentially. As it grows, it also becomes more dispersed, finding a home in databases, data marts, spreadsheets, and data transaction structures in the far corners of your enterprise. At the same time, a new generation of browser-based portal-style applications are requiring discrete master data sets to be delivered in real-time. Because of these trends, issues of quality, management, and access are rising to the fore.

In this seminar, experts from IBM will discuss the importance of processing master data in a structured, reliable, and consistent fashion, as well as the need for a powerful data integration platform that can:

  • Access the facts about your core business entities from anywhere in your enterprise
  • Automate the creation of a single, logically correct view of your master data based on your business rules that aligns with reality
  • Deliver high-quality master data to your current suite of business applications in real time


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DAMA DAY 2005


SF DAMA Day 2005: Future of Intelligent Data
December 7, 2005 (8:15am to 4:45pm)
Genentech, Inc.
South San Francisco, CA

KEYNOTE SPEAKER: Peter Aiken
  • Quality Assessment - A First Step Toward Achieving Quality Results
  • Future Of Data Management
Also Presenting:
  • Mike Lampa - Healthy Data Warehouse
  • Jeff Dirks - Enterprise Metadata Management
  • Jay Henderson - Text Analytics For Unified Business Intelligence
  • Marti Hearst - Search: Technology, Society, and Business
  • A Panel On Finding Needed Information: Bridging the Structured-Unstructured Data Worlds
Plus: Go To the DAMA DAY 2005 Home Page

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OTHER RESOURCES

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2005 SF DAMA Meetings Schedule
(All meetings start at 8:30 a.m. and are at the following location unless otherwise noted.)
Date Topic / Presenter / Location
December 7, 2005
8:15 am - 4:45 pm
DAMA DAY 2005

Genentech, Inc.
611 Gateway Blvd.
South San Francisco, CA


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