San Francisco DAMA Newsletter

Data Management Association, Inc.
San Francisco Bay Area Chapter
268 Bush Street, Suite 2523
San Francisco, CA 94104

October 2006 Newsletter
[directions] [presentation] [notices] [resource corner] [schedule]
DAMA Board

Francois Cartier
(650) 588-2470

Lynn Johnston
(925) 823-9572

Thomas Gaffney
State Compensation Insurance Fund
(415) 581-4495

Mehmet Orun
(650) 225-5221

Raj Manickam
(650) 225-8321

Sandra Gogas
(925) 823-1273

Wendy Wood
(925) 823-8042

Wednesday, October 4, 2006 at:

 Genentech, INC
 Building 83
 611 Gateway Blvd.
 South San Francisco, CA 94080


 8:30 - 9:00
 Continental Breakfast

 9:00 - 9:15
 Welcoming Remarks

 9:15 - 10:15
Leveraging Metadata for Information Classification

Jason Tiret, Embarcadero Technologies
 10:15 - 10:30

 10:30 - 11:45
 Continued Presentation

 11:45 - 12:00
 Questions and Wrap-Up

 12:00 - Lunch
 Restaurant (to be announced at the meeting)

"They are able because they think they are able."
Information Resource Management: Setting Standards for Excellence


Directions To This Month's Meeting:

Genentech, Inc.
Building 83
611 Gateway Blvd.
South San Francisco, CA 94080

Genentech is located North of the San Francisco International Airport,  off Highway 101.

Driving From the East Bay:
 Take Highway 580W towards San Francisco
 Take I-80W to San Francisco.
 I-80 becomes 101 South to San Jose
 Turn Slight Right onto Oyster Point Blvd. (< 0.1M)
 Turn Right onto Gateway Boulevard (0.3M) 
Driving From the Peninsula:
Take 101 North towards SFO airport
Take the exit towards Oyster Point Boulevard (after the SFO airport)
Turn Slight Left (< 0.1M)
Turn Right onto Oyster Point Boulevard (0.1M)
Turn Right onto Gateway Boulevard (0.3M)


Genentech runs a shuttle from the Glen Park station.

You can board the shuttle on the north side of the station (Bosworth Street). 

In the  morning, the shuttle leaves the station at 7:25, 7:40, 7:55, 8:25,  8:40, 8:55, 9:25, 9:40 and 9:55.

It should arrive at 611 Gateway Blvd  (Genentech Building 83) about 21 minutes later. 

For those exiting at the South San Francisco station, board the BART  South San Francisco shuttle at BART Shuttle Stop #6. 

They leave the  BART station at 7:10, 7:40, 8:10, 8:40, 9:10 and 9:40, and arrive at  Building 83 (611 Gateway Blvd) about 11 minutes later.

NOTE: The Genentech shuttle bus to BART has a placard announcing 'Genentech' and the Genentech campus buildings it serves. This is  posted on the window next to the stairs that go into the bus, but not always visible. Please ask if you do not see a sign.  The shuttle for the return trip does not start until 3:30 pm.

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Leveraging Metadata for Information Classification

Jason Tiret


Leveraging Metadata for Information Classification

Is your data at risk and you don't even know it? Rapidly multiplying databases, sparse documentation, and geographic distribution may mean that you have sensitive customer or employee information sitting in an unsecured and vulnerable database that you don't even know about. To compound the problem, privacy-related regulations such as HIPAA, GLBA, and PCI specifically require you to identify the regulated data and to provide employees with instructions on how to handle that data.

But the question is - how can you actually get a handle on the data you keep so that you assess risk, secure the information, and communicate appropriate usage policies? Our new webinar, "Leveraging Metadata for Information Classification" will walk through how you can use metadata and modeling to create a roadmap for your corporate data assets that helps you understand and label your corporate data. Specifically, we will cover:

- Articulating a corporate data classification
- Understanding data classification and regulations
- Applying classification labels to an enterprise data architecture

Speaker's Biography's:

Jason Tiret has over seven years experience with Embarcadero Technologies related to data modeling, metadata and database management.  He has spoken at numerous seminars, and to many companies, about data architecture and the application of Embarcadero solutions.  Prior to his work with Embarcadero Technologies, Jason received his B.S. degree in Mathematics from University of California, Davis.

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Dear members,

October is going to be a very busy month for us. In addition to our regular meeting, we have Peter Aiken’s two day workshop. Please sign up early as the number of seats is limited. DAMAday is coming up soon too, and we have three great speakers lined up for you. We will maintain the one track format.

Please note there will be no meeting in November due to the workshop in October and some may attend the TDWI world conference instead - DAMA members get 10% off the registration fee.

Continuing on the drawing I introduced in the August newsletter and expanded upon on the September newsletter (see below for quick reference and see the newsletters for a complete introduction), the “Agent” box corresponds to the initiator or the observer. The Agent can be a person or an event. An Agent can start, change, or inhibit processes. An agent can change and destroy data. Processes may exist that enable agents to let certain actions happen while inhibiting others. Data may exist about the nature of these agents, their past actions, what they are allowed to affect, etc.

The “Rule/Standard” box represents the business rules and the specified norms or standards, usually documented (data) and applied through processes and procedures. There are, of course procedures on how these business rules are created and added, changed or replaced, all which apply rules and standards on rules and standards – remember the recursive loop – that are also documented as data. A data model is a representation of data oriented business and technical rules.

A business rules repository can store business rules related to data/information, procedures and processes, and rules and standards, in a database for which both logical and physical data models have been specified and for which business rule CRUD processes have been modeled and codified according to certain business and technical rules. That recursivity again.

Did I miss anything?

I'll see you at the meetings.

François Cartier President, 

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2006 SF DAMA Meetings Schedule
(All meetings start at 8:30 a.m. and are at the following location unless otherwise noted.)
Date Topic / Presenter / Location
October 4, 2006 Leveraging Metadata for Information Classification
Jason Tiret, Embarcadero Technologies
Genentech, 611 Gateway Blvd, South San Francisco
October 10-11, 2006

XML and Data Management Workshop
Peter Aiken
Informatica - Redwood City
November 1, 2006 No Meeting Scheduled
December 11, 2006 SF-DAMA Day 

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