Dear Members,

We had elections at our March meeting. Here are the results, effective April 1st (no, this is not a prank!).

I congratulate all the incoming officers on their election, and thank all of the outgoing officers for the efforts they have made to further the goals of this professional association. I am especially happy to see some new blood in the ranks of the board of directors. I expect all our our members to give their support to all the incoming officers during the year 2007-2008.

I will let our new president share with you his vision of the goals he wants to achieve for our chapter, as he has during our transition board meeting we had on Thursday, March 22nd. Tom and I have decided to tackle together the SF-DAMA data base. We had a requirement/design brainstorming exercise last year we didn't have a chance to continue having a group effort on. But I have kept the easel paper from that session and still have tentative data models several board members did at the time.

Tom and I plan to agree on a design and implement it in MySQL. Of course, if other members, like you, want to join the effort, we can always set up a "database committee". We plan to get feedback from the board as we submit monthly progress reports. Of course, if there are enough interested persons, we could set up a blog to stimulate the exchange of ideas, and when we have something we can show, orchestrate testing. Let us know if you are interested.

This is going to be an exciting year.

François Cartier

Outgoing president and incoming treasurer

Incoming President's Message


This is my first monthly message as the newly elected president of the San Francisco chapter of DAMA. I would like to start by thanking you for your support and briefly share with you my thoughts for the next year.

We are fortunate in our geographic location in that we both have many good local talent and non-local, well known presenters always enjoy a visit to San Francisco. That said, as you likely suspect, our membership numbers have not been very high past few years, which impact the number of attendees and amount of creative discussions in our monthly gatherings. For many of us, DAMA has been not only a channel of self-education, but also networking and support as we face many common challenges together. This is your organization, and to make it the most effective it can be, we need your input and ideas.

We would like to respond back to this email with three answers, so we can better prepare our curriculum and events for the rest of the year: 

* Would you prefer if the monthly meeting dates switched from first Wednesday of each month to second Wednesday? This would allow us to keep a regular schedule across the year.
* What are specific topics, discussions, or meeting formats (working sessions, panels, etc.) you would be interested in?
* For corporate members, would you be interested in hosting a future meeting?

With your help and our board, I am hoping to maintain the quality of our programs while improving our membership throughout the year. At our board meeting last week as well as the DAMA International Presidents Meeting, there were many new ideas we would like to try and we look forward to your support.

I also would like to thank your outgoing board members Lynn Johnson and Sandra Gogas, and welcome our new board members Diby Malakar as the new Program Director, Jeff Pekrul as Resource Director, and Rachel Haverstick as Secretary. It will be great to have the ongoing support and experience of our board members that stayed on for another year, Francois Cartier as Treasurer, Tom Gaffney as Membership Director, Wendy Wood as Communications Director, and Dan Weller as Web Master.

Thank you.
Mehmet Orun, Chapter President-Elect
Data Management Association, San Francisco Chapter
SF DAMA Meetings Schedule

Michael Scofield

April 4, 2007
2600 Camino Ramon, San Ramon, CA 94583

Introduction to Geospatial Data Architecture and GIS Data Management"

Please RSVP to Manickam.Raj@gene.com

Charles Betz

May 2, 2007
Genentech, Inc
611 Gateway Blvd.
South San Francisco, CA 94080

"The Barefoot Cobbler's Child: An Enterprise Architecture for IT Governance""

Please RSVP to Jeff Pekrul

SF-DAMA Communications Blog

Announcements, Conferences, Seminars, and more. See what's happening ...

Michael Scofield - April 4, 2007

Directions to ATT, San Ramon

Please RSVP to Manickam.Raj@gene.com

8:30 - 9:00 Continental Breakfast
9:00 - 9:15 Welcoming Remarks
9:15 - 10:15 Introduction to Geospatial Data Architecture and GIS Data Management
10:15 - 10:30 Break
10:30 - 11:45 Continued Presentation
11:45 - 12:00 Questions and Wrap-Up
12:00 - Lunch Restaurant (to be announced at the meeting)

April 4, 2007
Michael Scofield
Introduction to Geospatial Data Architecture and GIS Data Management

Geographic information systems are a growing category of data assets. GIS is a collection of computer hardware, software, and geographic data for capturing, managing, analyzing, and displaying all forms of geographically referenced information. Data include traditional maps (albeit digitalized) and components of maps (“layers”) as well a variety of image types. All these can be integrated for creating unique displays and presentation as well as some very powerful analysis of issues which are geographically-dependent.

GIS databases pose unique challenges in data management because of their complexity and unique structural requirements. While a number of standard data models have been created for specific topics (such as census, water features, transportation, and utilities) not all the data available conforms to these models. And the very nature of geography on an imperfect and not quite spherical globe introduce new challenges to achieving accuracy in positional data.

GIS analysis offers great potential in evaluating non-geographic behavior characteristics of customers and corporate assets from a geographic perspective. This is much more than the traditional questions of optimum placement of retail establishments. It includes epidemiology and environmental studies. But integrating the data presents a major challenge.

About the Presenter
Michael Scofield is Manager of Data Asset Development at ESRI, Inc. in Redlands, CA. He has made over 120 presentations in the U.S. and overseas to a wide variety of professional organizations on data quality, semantic data integration, and data management. His articles appear in a variety of journals

Charles Betz - May 2, 2007

Click for Directions to Genentech in South San Francisco.

Please RSVP to pekrul.jeffrey@gene.com

8:30 - 9:00 Continental Breakfast
9:00 - 9:15 Welcoming Remarks
9:15 - 10:15 The Barefoot Cobbler's Child: An Enterprise Architecture for IT Governance
10:15 - 10:30 Break
10:30 - 11:45 Continued Presentation
11:45 - 12:00 Questions and Wrap-Up
12:00 - Lunch Restaurant (to be announced at the meeting)

May 2, 2007
Charles Betz
The Barefoot Cobbler's Child: An Enterprise Architecture for IT Governance

Enterprise information technology is under increasing pressure to demonstrate value, transparency, and responsiveness. Project and security failures, escalating operational expenses and unstable production systems have combined to result in significant public criticism and executive disfavor. Disciplines such as Enterprise Architecture, IT Governance, Portfolio Management, and Service Management are evolving in response.

However, the IT capability in most large organizations is still partitioned into high-walled functional silos, characterized by frictions between strategists, developers, and operations staff. Enterprise modeling and process improvement techniques have been used throughout all aspects of business, but the weakest area of their application has been enterprise IT itself.

Based on the presenter's forthcoming book, enterprise modeling techniques will be used to outline an enterprise architecture for large-scale information technology itself.

Topics include:
• A value chain approach to understanding IT process and its requirements
• A conceptual information model for the IT domain
• Distributed system architectures and integration patterns for enabling the IT value chain

About the Presenter
Charles Betz is a Senior Enterprise Architect, and chief architect for IT Service Management strategy for a US-based Fortune 50 enterprise.

He is author of the forthcoming Architecture and Patterns for IT Service Management, Resource Planning, and Governance: Making Shoes for the Cobbler's Children (Morgan Kaufman/Elsevier, 2006, ISBN 0123705932).

He has held architect positions for Best Buy, Target, and Accenture, specializing in IT governance, ERP systems, enterprise application integration, metadata, and configuration management. He holds a summa B.A. in Political Science and a Master of Science in Software Engineering, both from the University of Minnesota.

He is an active member of the professional community, belonging to the IT Service Management Forum, IEEE, ACM, and Data Management Association (DAMA). He presents frequently both locally and nationally to professional associations and conferences.

He is the sole author of the popular www.erp4it.com weblog.

Charlie lives in Minneapolis, Minnesota with his wife Sue and son Keane.

Data Management Association, Inc., San Francisco Bay Area Chapter
268 Bush Street, Suite 2523, San Francisco, CA 94104
Please contact
Wendy to be removed from distribution.