AUGUST 2007 NEWSLETTER


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PRESIDENT'S MESSAGE


Dear Members,

Summer is here and with it, so many of our members are taking vacations. While this does allow for more personal meeting settings, we hope that you had a chance to take a look at the updated meeting calendar and the topics are meeting your interests. If not, as always, we are an email away.

In August, we are going back to our roots in continuing designing the DAMA membership database through collaborative modeling. This will be a good opportunity to brush up on pros and cons of different abstraction techniques when our next step is a physical implementation of the database. So bring your ideas and join us at this meeting.

Then in September, we are starting a series of speakers that should captivate your attention and build it up until we get to our Annual DAMA Day. We have a strong line up of topics, including Lowell Fryman, one of the best known resources in the DAMA world on metadata. DAMA Day planning is also full steam ahead. We are working towards a dual track event, and with more speakers more opportunities for networking. In the next newsletter, I hope to share with you much more exciting news.

Until then, have a great summer. Also, please do not forget that the meetings are now the second Wednesday of each month.



Sincerely,
Mehmet Orun
Chapter President
San Francisco DAMA




Collaborative Data Modeling! August 8, 2007

Directions to ATT, 2600 Camino Ramon, San Ramon, CA 94583

Please RSVP to Jeff Pekrul

8:30 - 9:00 Continental Breakfast
9:00 - 9:15 Welcoming Remarks
9:15 - 10:15 SF DAMA’s Chapter Data Model Review
10:15 - 10:30 Break
10:30 - 11:45 Continued Review and Working Session
11:45 - 12:00 Questions and Wrap-Up
12:00 - Lunch Restaurant (to be announced at the meeting)

Collaborative Data Modeling!

Announcing SF DAMA’s Chapter Data Model Review!

Originally designed collaboratively by SF DAMA’s board and membership, this one-year-old data model needs review. Come to the August meeting to help us finalize the Chapter Data Model. Interaction and participation encouraged – bring your good ideas, and don’t be afraid to ask questions.

Click to Review the SF DAMA Data Model



Christina Rouse – SilverTrain’s National Director of Business Intelligence
September 12, 2007

Genentech, 475 E Grand Ave South San Francisco. (Yahoo Maps)
Building 42 in room 1D (Graphic Map)

Please RSVP to Jeff Pekrul

8:30 - 9:00 Continental Breakfast
9:00 - 9:15 Welcoming Remarks
9:15 - 10:15 Using Business Intelligence to form KPI’s
10:15 - 10:30 Break
10:30 - 11:45 Continued Presentation
11:45 - 12:00 Questions and Wrap-Up
12:00 - Lunch Restaurant (to be announced at the meeting)

Using Business Intelligence to form KPI’s

Overview: Businesses measure success through financial outcomes and process efficiencies. This session would focus on the process of creating high value KPIs and how to derive those KPIs from a BI solution. We will discuss KPIs in terms of peer and periodicity measurement; absolute and relative measurement and through dimensional comparison. Also, we will highlight example KPIs in an OLAP drillable environment from a business user perspective. Additional time is spent reviewing the business data model that supports KPIs.

Participants will learn:

How to distinguish a KPI from other numbers
How to align KPIs with your business goals and processes
How to visually document your KPIs for monitoring
How to proceed from a KPI data element inventory to a calculated KPI with thresholds

About the presenter: Christina Rouse specializes in enterprise business intelligence and data warehouse solutions. She is an improvement catalyst who applies business intelligence technology and digital information assets for profit growth. Chris has nearly 20 years of data experience on a broad range of technical platforms.

Clients rave about her blend of business designer, technical architect and trainer skills. Clients ask Chris to conceptualize the BI solution, then architect, construct and implement that solution. Chris is a seasoned business intelligence solution architect, a statistician by graduate education and a former college professor. She currently directs SilverTrain’s National Business Intelligence practice.



Data Management Association, Inc., San Francisco Bay Area Chapter
268 Bush Street, Suite 2523, San Francisco, CA 94104
http://www.sfdama.org/.
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