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 May 11 Meeting at ATT -

Data Quality and its Importance in Business Intelligence

(see below)

Job Postings: Please click here.

 ATT, 2600 Camino Ramon, San Ramon, 94583, Assembly Hall A

Please RSVP to Wendy

See Below to attend virtually via Webex

8:30 - 9:00

Continental Breakfast

9:00 - 10:15

 Welcoming Remarks & Presentation

10:15 - 10:30


10:30 - 11:45

Presentation Cont.

11:45 - 12:00

Questions and Wrap-Up

12:00 - Lunch

Restaurant or Cafeteria (to be announced at the meeting)


Elections for the 2011 - 2012 SF DAMA Board Of Directors were conducted at the April 13th meeting.

Here is the list of elected office bearers.



Mani Keeran


Francois Cartier

Membership Director (SF)

Meera Jani

Program Director

Deepika Rayala

DAMA Day Director

Mani Keeran

Communications Dir

Wendy Wood

Industry Relations Dir

Sasha Froyland

Web Master

Dan Weller

  Congratulations to the new Board of Directors!


Data Quality and its Importance in Business Intelligence


The idea “Garbage in, garbage out” couldn’t be truer when we talk about Data Quality and Business Intelligence. In this sessions we will discuss the fundamentals of Data Quality or what we really mean by “Garbage in” and how it can impact business decisions or “Garbage out”. In today’s world of information explosion, enterprise data is an important asset and it is critical to identify, correct and monitor the quality of data through its lifecycle.


Presenter: Abhiram Gujjewar, Senior Product Manager, Enterprise Information Management, SAP BusinessObjects

Abhiram is Senior Product Manager with SAP BusinessObjects with over 10 years of experience in developing data quality software as lead engineer as well as a Product Manager. Abhiram comes to SAP BusinessObjects as part of acquisition of Firstlogic, Inc, a well known and respected name in the world of Data Quality. Abhiram’s areas of interest are Data Governance and Master Data Management and his area of specific focus include Data Quality metrics, Data Profiling, Data Cleansing and Data Matching.

Webex Information:  Meeting number: 590 113 463
Meeting password: (This meeting does not require a password.)

Please click the following link to view or edit your meeting information, or to start your meeting.


Teleconference: To receive a call back, provide your phone number when you join the meeting, or call the number below and enter the access code.
Call-in toll-free number (US/Canada): 1-866-699-3239
Call-in toll number (US/Canada): 1-408-792-6300
Toll-free dialing restrictions: http://www.webex.com/pdf/tollfree_restrictions.pdf

Access code:590 113 463

Data Management Association, Inc., San Francisco Bay Area Chapter
268 Bush Street, Suite 2523, San Francisco, CA 94104
Please contact Wendy to be removed from distribution


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